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GMA Deals

Free shipping in the US with the purchase of 2 units or more only on this deal

Only while supplies last until Friday, June 25 at midnight

This deal has a limit of 3 units per product

Benefit Cosmetics Roller Lash Curling Mascara

$25
$12.50
50% OFF
Backorders will ship in 28 days. Your credit card will not be charged until it ships.
Stock reserved until this airs in the west. Holds lift at 11:30 AM ET. While supplies last.
You may backorder now. Immediate stock reserved until 11:30 AM ET. While supplies last. Backorders will ship in 28 days. Your credit card will not be charged until it ships.

It’s a roller for lashes! The eye-opening Hook ‘n’ Roll™ brush grabs, separates, lifts and curls…while the instant curve setting formula holds for 12 hours. Contains provitamin B5 and serin, ingredients known for their lash-conditioning benefits.

HOW TO USE:

Ready for the hook & roll, gorgeous? Gently wiggle the wand from the base of lashes to the tip. Repeat across your lashline, making sure to catch every last lash. Curls just wanna have fun!

Beyond belief results:

  • Water-resistant & easy to remove
  • 87% said it gives long-lasting curl*

*Consumer panel survey on 31 women after 4 weeks

It’s a roller for lashes! The eye-opening Hook ‘n’ Roll™ brush grabs, separates, lifts and curls…while the instant curve setting formula holds for 12 hours. Contains provitamin B5 and serin, ingredients known for their lash-conditioning benefits.

HOW TO USE:

Ready for the hook & roll, gorgeous? Gently wiggle the wand from the base of lashes to the tip. Repeat across your lashline, making sure to catch every last lash. Curls just wanna have fun!

Beyond belief results:

  • Water-resistant & easy to remove
  • 87% said it gives long-lasting curl*

*Consumer panel survey on 31 women after 4 weeks

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Backorders will ship in 28 days.
Your credit card will not be charged until it ships.