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GMA Deals

Free shipping in the US with the purchase of 2 units or more only on this deal

Only while supplies last until Friday, June 25 at midnight

This deal has a limit of 3 units per product

Benefit Cosmetics They're Real! Lengthening Mascara

$25
$12.50
50% OFF
Backorders will ship in 28 days. Your credit card will not be charged until it ships.
Stock reserved until this airs in the west. Holds lift at 11:30 AM ET. While supplies last.
You may backorder now. Immediate stock reserved until 11:30 AM ET. While supplies last. Backorders will ship in 28 days. Your credit card will not be charged until it ships.

They're Real! mascara lengthens, curls, volumizes, lifts, and separates. Our jet black, long-wearing formula won’t smudge or dry out. A specially designed brush reveals lashes you never knew you had!

HOW TO USE:

Lashes don’t lie...or do they? Take your pretty positions: Hold the wand horizontally and give the brush a wiggle from side to side & base to tip for maximum volume, length and lift. Flip your grip. Hold the wand vertically & stroke upward to curl and separate. Layer generously, as you wish.

Beyond belief results:

  • 94% saw dramatic length & volume*
  • 94% saw visible lift*
  • 100% saw long-wearing results*

*Results observed in a consumer panel survey

They're Real! mascara lengthens, curls, volumizes, lifts, and separates. Our jet black, long-wearing formula won’t smudge or dry out. A specially designed brush reveals lashes you never knew you had!

HOW TO USE:

Lashes don’t lie...or do they? Take your pretty positions: Hold the wand horizontally and give the brush a wiggle from side to side & base to tip for maximum volume, length and lift. Flip your grip. Hold the wand vertically & stroke upward to curl and separate. Layer generously, as you wish.

Beyond belief results:

  • 94% saw dramatic length & volume*
  • 94% saw visible lift*
  • 100% saw long-wearing results*

*Results observed in a consumer panel survey

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Please provide your email address to be notified in October when this deal is offered again.
Your submission has been received. You'll be notified by email in October when this deal returns.

Backorders will ship in 28 days.
Your credit card will not be charged until it ships.